Privacy Policy

Last updated: April 2026

1. Introduction

Show Gear Productions ("Show Gear," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at showgear.com or engage with our services.

2. Information We Collect

We may collect the following types of information:

• Contact Information: Name, email address, phone number, company name, and job title when you submit a quote request, contact form, or book a call.
• Event Details: Information about your event requirements, including dates, locations, attendee counts, and service needs.
• Usage Data: IP address, browser type, pages visited, time spent on pages, and other analytics data collected through cookies and similar technologies.
• Communications: Records of correspondence when you contact us via email, phone, or through our website forms.

3. How We Use Your Information

• To respond to your inquiries and provide quotes for event production services
• To deliver and manage the services you have engaged us to provide
• To communicate with you about your events, projects, and our services
• To improve our website, services, and client experience
• To send relevant industry information or updates about our capabilities, with your consent
• To comply with legal obligations

4. Information Sharing

We do not sell your personal information. We may share your information with trusted service providers who assist us in operating our website and delivering our services, such as CRM platforms, email service providers, and analytics tools. These providers are contractually obligated to protect your information and use it only for the purposes we specify.

5. Event Technology and Attendee Data

When Show Gear deploys event technology solutions (including the Nexus platform, built by Problem Solutions and Invisible Arts) at your event, attendee data is collected and processed in accordance with the terms agreed upon with the event organizer. All attendee analytics tools, including booth traffic analytics powered by Zenus AI, are privacy-safe by design and do not use facial recognition or store personally identifiable biometric data.

6. Cookies and Tracking

Our website uses cookies and similar tracking technologies to improve your browsing experience and analyze site traffic. You can control cookie settings through your browser preferences. Disabling cookies may affect certain features of our website.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is completely secure.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Contact and event data related to active client relationships is retained for the duration of the relationship and a reasonable period thereafter.

9. Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications
• Request a copy of your data in a portable format

To exercise any of these rights, please contact us using the information below.

10. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to opt out of the sale of personal information. Show Gear does not sell personal information.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your information, please contact us: